Radio Frequency Identification (RFID) technologies have increasing visibility in the business processes: automating inventory management (supply chains), facilitating innovation, and increasing competitiveness. Since the potential applications of RFID systems are numerous, it is essential to address the industry and consumer perspective issues that have resulted in barriers to RFID implementation. This paper outlines critical barriers in implementing RFID technologies, specifically for authentication and privacy in an RFID tagged world, and provides organizational leaders with a set of initial responses, including a new scheme (Veri-RFID) for consumer privacy, that would assist in the process to overcome these challenges.